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New Gear and Innovation Take Center Stage at SEMA 2025

SEMA 2025 delivered another year of inventive hardware, with manufacturers using the Las Vegas show floor to highlight practical solutions for real-world travel, towing, and off-road use. While concept vehicles and big-budget builds often draw the early headlines, the steady evolution of equipment remains the backbone of the event, and this year’s selection underscored how quickly the aftermarket continues to adapt to changing demands. From modular mounting systems and high-output power solutions to new lighting technology and suspension systems, the breadth of products on display reflected the ongoing push toward durability, efficiency, and user-focused design. For overland travellers, tradespeople, and recreational users alike, the 2025 lineup offered a clear view of the innovations shaping the next generation of gear.

SeaSucker Displays Modular Mounting Solutions Range

 

The “Off-Road/4×4” collection from SeaSucker offers a range of modular mounting solutions for attaching recovery boards, fuel cans, jacks, radios, solar panels, and other overlanding gear. Products cater to installers seeking flexible configuration without drilling into vehicle surfaces. For example, a radio mount is listed at approximately $85, while a roof-rack scenario begins around $550. The underlying vacuum-mount technology emphasizes ease of installation and adaptability, enabling gear to be securely attached to trucks and off-road vehicles with minimal permanence or vehicle modification.

From $85 | seasucker.com

Battery Tender Unveils 10 New Power-Solutions

 

Deltran-owned brand Battery Tender marked its 60th anniversary by unveiling 10 new power solutions at the SEMA 2025 Show. The lineup features a dual-purpose lithium battery for marine, RV, and automotive use, delivering up to 1,500 amps peak starting power and 175 amps continuous deep-cycle output, with a lifespan of 4,000 cycles. It also includes a powersports LiFePO₄ starter battery offering up to 1,000 amps cranking power and built-in BMS protection, and an expanded “Charge N Start” range with models that integrate jump-starting, charging, and tire-inflation functions.

From $45 | batterytender.com

Bestop Launches the eTop for the Ford Bronco   

 

The Bestop eTop for the Ford Bronco is a powered, one-touch convertible soft top that delivers true open-air freedom. It integrates with factory hardware and features OEM-grade fitment, premium fabric construction, and weather-resistant seals. Inside, it uses a nine-layer fabric system for improved cabin insulation and claims up to a five-decibel reduction in ambient noise thanks to the super-suede headliner. Removing the side and rear windows creates “safari mode,” and the system supports door-off or top-off flexibility. Installation requires a certified technician, and roof-rack use is not permitted.

From $5,000 | bestop.com

Steer Smarts Debuts Rōmr Suspension Line For 2018-Onward Jeep Wrangler And Jeep Gladiator

 

The Steer Smarts Rōmr Suspension line for 2018-onward Jeep Wrangler and Jeep Gladiator platforms offers three tiers of lift kits: the Trail Kit and Ascent Kit (available in 2.5- or 3.5-inch lifts), plus the Summit Chassis System, aimed at full chassis integration. The Summit package combines coil springs, Bilstein shock absorbers, geometry correction brackets, extended bump stops, sway bars, adjustable track bars, and other components into a harmonized kit built for both refined on-road manners and serious off-road capability. All systems are manufactured in the US and carry a limited lifetime warranty.

steersmarts.com

Method Race Wheels Showcases Creativity

 

The build unveiled by Method Race Wheels at the 2025 SEMA Show, dubbed “Beyond the Box,” is a full-size trophy truck constructed entirely from the company’s shipping boxes. Using approximately 10,000 square feet of corrugated cardboard and 200 hours of design and assembly effort, the installation aims to symbolize how every wheel-purchase journey begins with a box. The creation features realistic proportions and detail-correct styling, and it serves as a physical metaphor for the brand’s ethos: that what comes after the box is where the true story begins.

methodracewheels.com

Narwhal MK1 Carbon-Fiber Truck Topper

 

Narwhal Truck Toppers offers the MK1, a carbon-fiber truck topper engineered to provide ultra-light weight (approximately 90-130 pounds) while maintaining structural integrity and versatility. It features a removable rear panel for tailgate-up loading, side access panels, and an optional turret hatch for roof-mounted gear. The shell and panels are made of full carbon fiber, intended to outperform traditional materials such as aluminum, steel, or fiberglass in terms of strength-to-weight ratio. Pre-orders open in the fall of 2025, with production planned to begin on the first truck models in Q2 2026. The founder, a former US Navy SEAL, developed the product for serious off-road use and is manufacturing it entirely in the USA.

$8,500 | narwhaltrucktoppers.com

Redarc Unveils Tow-Pro Link and RedWorks Power Panels

 

Redarc introduces two new products that expand its towing and power-management portfolio: the Tow-Pro Link and the RedWorks power panels. The Tow-Pro Link is a Bluetooth-enabled electronic brake controller that allows users to adjust braking behavior, run light checks, and receive updates through a smartphone app, while still offering a physical USB remote for quick gain control and off-road stabilization. The RedWorks Power Panels are compact, pre-wired units designed to streamline electrical integration for OEMs and upfitters, with models suited to a wide range of vehicles and applications. Both products continue Redarc’s focus on durable, installation-ready solutions built for demanding environments.

Prices to be confirmed | redarcelectronics.com

Rigid Industries Launches Phoenix LED Light Modules

 

The new Rigid Industries Phoenix Series Lights offer off-road drivers enhanced flexibility and power in lighting. The lineup features a unique five-mode color system allowing instantaneous switching between cool white and amber beams. It includes three selectable brightness levels to manage light output and power draw. Pod options include a 5-inch unit delivering up to 10,167 lumens, a 7-inch XL unit offering up to 14,290 lumens, and a modular Phoenix Connect system that links multiple 5-inch pods into 30-, 40-, or 50-inch light bars. Durably constructed and backed by Rigid’s warranty, these lights are scheduled for release in early 2026.

Price to be confirmed | rigidindustries.com

Overland Vehicle Systems Introduces Mid-Height Rack

 

The new Mid-Height Rack from Overland Vehicle Systems is engineered to give truck owners a versatile platform for mounting essential overland and work gear. Its carbon-steel construction and V-brace reinforcement provide strength, while its 100-plus mounting positions allow secure attachment of items such as recovery boards, fuel cans, tools, tents, and auxiliary lighting. The rack supports a 400-pound dynamic load and a 700-pound static load, enabling it to carry rooftop tents or heavier camp equipment when parked. Designed to increase a truck’s functionality without excessive weight or complexity, it offers a practical foundation for building a capable adventure rig.

From $1,100 | overlandvehiclesystems.com

Read More: Overland Innovation on Display: Standout Expedition Builds from SEMA 2025

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Graeme Bell is an author and explorer who has dedicated his life to traveling the planet by land, seeking adventure and unique experiences. Together with his wife and two children, Graeme has spent the last decade living permanently on the road in a self-built Land Rover based camper. They have explored 27 African countries (including West Africa), circumnavigated South America, and driven from Argentina to Alaska, which was followed by an exploration of Europe and Western Asia before returning to explore the Americas. Graeme is the Senior Editor 4WD for Expedition Portal, a member of the Explorers Club, the author of six books, and an Overland Journal contributor since 2015. You can follow Graeme's adventures across the globe on Instagram at graeme.r.bell