Subaru posted an outstanding performance in 2024, with US sales approaching 700,000 units. The brand recorded its strongest results in Vermont, Maine, and New Hampshire, followed by Connecticut, Colorado, Oregon, Montana, Alaska, Washington State, and Massachusetts. In these regions, Subaru’s all-wheel-drive, outdoors-oriented models consistently lead demand, a trend that is hard to miss for anyone who lives in or has traveled through these areas, where the brand’s presence is especially prominent due to its long-standing reputation for capability and reliability. While Subaru may remain an easy target for stand-up comedians, even the most sarcastic critics would likely welcome a Subaru ride when the road turns icy or gives way to gravel.
And now, there is a fully electric Subaru for those Americans who don’t want to drive a Jeep or a Toyota. The all-new, all-electric 2026 Subaru Trailseeker marks a significant step in the brand’s transition toward electrification while maintaining its long-standing emphasis on all-wheel-drive capability and everyday usability. Set to arrive at US retailers in early 2026 at a starting MSRP of $39,995, the Trailseeker enters the market as a mid-size electric SUV designed to balance performance, utility, and off-road confidence at a competitive price.
At the core of the 2026 Trailseeker is a dual-motor all-electric powertrain producing a combined 375 horsepower. This output enables the vehicle to accelerate from 0 to 60 mph in 4.4 seconds, making it the quickest production Subaru ever sold in the United States. Power is delivered through a revised version of Subaru’s Symmetrical All-Wheel Drive system, adapted specifically for electric propulsion. The system has been engineered to deliver straight-line stability and consistent traction across a range of surfaces, supported by front- and rear-mounted acceleration sensors that dynamically adjust power distribution during acceleration, braking, and cornering.
Subaru engineers further refined the all-wheel-drive system to incorporate a variable torque split that manages both regenerative braking and power delivery among the wheels, front to rear and left to right. This configuration is intended to enhance stability and driver confidence, both on paved roads and in off-road conditions. For drivers who venture beyond the pavement, the Trailseeker offers 8.3 inches of ground clearance and the X-Mode dual-mode system with snow/dirt and deep snow/mud settings, along with grip control and downhill assist control to support traction on challenging terrain.
Energy for the Trailseeker is supplied by a 74.7-kilowatt-hour lithium-ion battery, which provides an estimated driving range of approximately 280 miles on a single charge. The vehicle is equipped with a standard North American charging standard charge port, allowing access to more than 25,000 charging stations across the United States. Fast-charging capability supports up to 150 kilowatts, enabling the battery to recharge from 0 to 80 percent in as little as 28 minutes under optimal conditions, enough time to grab a coffee and croissant. A battery preconditioning system, activated either automatically through navigation to a charging destination or manually via the touchscreen, ensures consistent charging performance in cold climates.
The exterior design of the Trailseeker reflects Subaru’s latest electric vehicle styling direction, shared with the 2026 Solterra and 2026 Uncharted. It features a new Subaru EV light signature at the front, including a six-star illuminated logo, revised headlamp and front bumper designs, and distinctive 18- and 20-inch wheel options. At the rear, a three-dimensional Subaru logo and integrated rear gate garnish create a recognizable lighting presence at night. Compared to the Solterra, the Trailseeker is more than 6 inches longer and nearly 1 inch taller, contributing to increased interior space and cargo capacity.
Cargo practicality is a central focus of the Trailseeker’s design. The SUV offers 32.2 cubic feet of rear cargo room, comparable to the 2026 Subaru Outback, with enough space to accommodate four large suitcases. Standard raised roof rails provide a static load capacity of 700 pounds, supporting rooftop accessories such as cargo boxes or outdoor gear. The Trailseeker is also rated to tow up to 3,500 pounds, expanding its utility for hauling trailers, boats, or recreational equipment.
Inside the cabin, the 2026 Trailseeker introduces the largest touchscreen ever installed in a Subaru, with a 14-inch Subaru Multimedia System serving as the vehicle’s digital centerpiece. The interior design emphasizes a horizontal layout, with metallic accents along the dashboard, creating a clean, open atmosphere. A large center console offers a centralized area for device charging and personal item storage. Standard upholstery across all trims is StarTex in gray or black, while the Touring model offers optional black and blue leather-appointed seating.
The 2026 Subaru Trailseeker will be available in three trim levels: Premium, Limited, and Touring.
Read More: Buyers Guide :: Off-Grid, Off-Road Trailers
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