Pretty much the full AEV catalog on top of the Bison package for $12K. Additional non-Bison package on top of ZR2 with a bunch of AEV kit.
I guess GM saw Jeep selling 60-something thousand dollar Gladiators and interpreted that as an opening for even more expensive trucks.
The thing I saw that raised my eyebrow was the snorkel kit at $850. That wasn't in the option list when I ordered my 2020 Bison, but it's about half that to buy the snorkel as an accessory. Hopefully the doubling of price is a matter of installation cost.
Extremely tough, light weight protection that is fully crash tested and integrated to OEM standards including such parameters as mud traps and cooling capacity. I'm not aware of any other aftermarket supplier who has put that level of R&D budget and attention to detail into such a comprehensive suite of off road protection equipment. nor am I aware of any OEM putting that much effort into such a niche product (save Jeep). $5,750 is a solid deal for what you get. I could totally do without the embroidered head rests, floor mats, and badging, but that's the cost of the warranty.
Another $12K on TOP of the $5,750 for the R&P swap, bigger tires, flares, and speedometer calibration... Well, we'll have to wait and see what ultimately hits the ground with those fender flares, but that seems steep to me. What's great for us is that we don't have to worry too much about the engineering side of things. The 4.10 R&P with 35" tires and flares gets the OEM warranty seal of approval, and since there's no mention of anything about axles or anything else, we can feel pretty confident building to that spec and standard. Even more exciting is that we should be able to upgrade our trucks with these parts without much concern for resale since they're all under the OEM umbrella.
AEV's own Colorado rig is essentially this with a tray.