Yea most definitely, they are definitely trying to get into the scene, their service is pretty good as well, at least the location I went to, I've had two sets of Cooper All terrains, first set was the Zeons, which I don't think they make anymore, had those on my titan, they ended up chunking, no hard core offroad as it was a two wheel drive truck, and second set which were the AT3 on my Sierra 2500, the tires were really hard, so I felt every bump, ended up trading those in for a set of BFG KO2's.Right on, my grandmother lives downtown in the museum district in ft worth.
I'm a Yokohama guy, but I like that tread design a lot. Walmart taking a page out of discount tire playbook? DT has been grabbing a ton of business with their Cooper ATP house tire for years.
These goodyears definitely have a unique design for an all terrain, was definitely worth trying out given the price as well.